EnterpriseCorp will welcome the Chairman of C Space, a game-changing market research firm, and one of Boston’s most influential people, to keynote the 2018 Evening of Entrepreneurship.
Diane Hessan is a successful entrepreneur, investor, marketer, and author. She is currently working on a variety of projects in the Boston tech ecosystem, and is engaged in a wide-ranging longitudinal study of American voter attitudes.
She is also Chairman of C Space (formerly Communispace), where she was CEO and founder. C Space, “with a Blue Chip client list that would make a Madison Avenue giant jealous,” according to Advertising Age, is the leader in helping companies get insight and inspiration from their customers. Ms. Hessan led Communispace to 13 years of exponential growth before selling the company to Omnicom in 2011. The company now has over 500 employees and offices in over a dozen countries.
She is co-author of the book Customer-Centered Growth: Five Strategies for Building Competitive Advantage. The book, a Business Week best-seller, was published in 11 languages.